Who is a typical clutter fairy client?

It’s a question I get asked more than any other and the short answer is that there isn’t one. When I started my business I had a preconceived idea of who my clients would be and what they would be like and I couldn’t have been further from the truth.

The truth of the matter is that clutter is a universal problem – we live in a consumerist society where longevity is for the most part not on people’s agendas. Fashion is ever changing, technology moves on so fast it’s hard to keep up and we deal with a mountain of paper dropping through our letterboxes on a daily basis. Many of us also still cling onto the post war thrifty Britain mindset. And that is where people’s clutter problems start – we buy but we struggle to throw away and the mountains of stuff just keep on growing.

Clutter can be as much a problem for a ten year old boy to a seventy year old lady, for a Muslim housewife to a Jewish businesswoman, for a single Mum struggling on benefits to a successful entrepreneur. My clients are diverse in race, religion, sexuality, age, wealth and personality. But they all have one thing in common- this clutter is getting them down. For some it is a psychological barrier, for others it is time and energy that is lacking. For some it is just one room that is a problem, for others it is an entire house.

The only thing I can say about a typical Clutter Fairy client is that they have all thankfully come to the realisation that life is just too short to be drowning in clutter, have asked for help and are now able to finally live in a home that they want to be in and can feel proud of.


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